Opportunity

Companies turn to their agency partners when they need to meet aggressive growth, ROI, and profitability objectives for their significant online advertising investments. Too often, your clients are forced to guess which combination of offer, copy or call-to-action design leads to the most conversions. Widemile's optimization platform removes the guesswork by testing thousands of potential page combinations to analytically determine the optimal design.

Optimization gives Widemile Partners the opportunity to:

Deliver a new service offering to clients
Proactively deliver robust optimization and multivarite testing solutions to your clients.
Optimize any piece of digital content
Landing pages, display banners, microsites, sales funnels, email campaigns, training guides-basically, if your client has digital content with goals that can be measured, that content can be optimized.
Sell additional designs
For multivariate testing, you need a lot of graphical elements to test. If your business provides creative, you can build these elements. Template, split, and A/B testing also require new page layouts. Instead of building a single page, you can build three or four to test for performance.
Help your clients manage ad spend
Clients often use the savings from optimization projects to spend more on keywords.
Provide segmentation flexibility
Our technology makes it simple to provide separate landing pages for segments. For example, instead of optimizing one page for all keywords, you can create an optimal page for each one.