Widemile Optimization System
Widemile's optimization system is a third-generation software-as-a-service (SaaS) multivariate optimization platform. It provides a wide range of digital marketing capabilities within an easy-to-use framework of web-based applications. We developed this technology to exceed enterprise standards for mission-critical security, stability, scalability and performance.
The application has been designed from the ground up for interactive agencies, SEO/SEM companies, and other marketing service firms to provide optimization services for their clients. A simple, intuitive user interface delivers powerful capabilities for the trained professional.
Key Features and Benefits
- Flexibility, allowing you to optimize almost anything
- Minimal IT involvement, which makes it easy for you to implement in just a few minutes
- Permissions management, providing individual and organizational support
- Data and campaign management, with tagging, data domains, and project containers
- Segmentation, which lets you optimize for visitor segments such as location and traffic source
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- Reporting, browser-based and flexible
- Reliability, with built-in protections to ensure a robust user experience
- Scalability, modular to support growth
- APIs, to integrate with top web analytics platforms
- Sophisticated Analytics, such as fractional factorial and other statistical methods
- System Integration. Open web services interfaces to a rich set of optimization features
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